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Post-Production · AI Systems · Agentic Workflows
Tomas Graham
15 years making broadcast-quality work for Warner, Nike, and Morgan Stanley. Now I build the systems that make that quality scale.
Video
Selected video work
End-to-end AI creative system for Big Hammer Wines — 210+ branded assets across paid and organic.
Broadcast and enterprise production for Warner Bros Discovery, HBO Max, and Morgan Stanley — LATAM and global.
AI Workflow
70% Planning.
The rest is generation.
Traditional animation taught me one thing: plan everything before you touch a tool. That logic doesn't change with AI — only the tools do.
Case 01 — Client
Adega Mayor Reserva, Lisbon
Case 02 — Personal
The Last Men
Projects
Art direction
Wine
Campaign concepts and mockups for Argentine and international wine brands.
Final & Black Hammer
Key visuals for two limited-offer campaigns.
Lifestyle
Coffee and hospitality, built from the same system.
Christmas
Tiny world, inspired by Europe's Christmas markets, specifically Aosta, high in the Italian Alps. A tiny town, no elves.
The Last Men
A personal film. What happens in an ultra-automated, self-sustaining world when the last human user stops existing? Will the machines notice he's gone?
Chloey
An AI persona for UGC. The same character across locations, outfits and light, shot like a real camera roll.
Background
About
15 years across LATAM, Europe, and North America.
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2024 — Present
Creative Director Remote
Big Hammer WinesBuilt an end-to-end AI video pipeline from zero. 210+ branded assets across Meta, Instagram, YouTube, and ecommerce in under 12 months. Scaled output from 2 to 30+ assets/month through modular systems and agentic workflows.
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2023 — 2024
Freelance
Ring of Fire · Common Side Effects (HBO Max) · StudiosLed 11 compositors and animators on Ring of Fire, for Usyk vs. Fury. Senior compositor on Common Side Effects for HBO Max. Morgan Stanley, Pepsi, McDonald's and Uber through studios.
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2021 — 2023
Creative Lead
433 · AmsterdamVideo and multimedia for a platform with more than 50 million followers. Branded campaigns for Bundesliga and other global partners. Part of the team that grew the Out of the Box series from 100K to 400K views.
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2017 — 2021
Senior Creative Producer
Warner Bros Discovery · LATAM100+ cross-platform campaigns for CNN, Cartoon Network, and TNT across LATAM. Live-action and post-production for branded campaigns, events, and major entertainment activations.
15 years across broadcast, brand, and documentary production — on set, in the booth, behind the lens. Warner Bros Discovery, HBO Max, 433 Studios, and more across LATAM, Europe, and North America.
That background is what changes the output. When I build AI systems and prompt frameworks, the result doesn't look generated — it looks directed.
Craft
- Video Direction & Cinematography
- Sound Recording & Design
- Photography & Editorial
- Editing & Color
Direction
- Creative Direction
- GenAI Creative Systems
- Agentic Workflow Design
- Performance Strategy
Stack
- Claude Code · ComfyUI · Remotion
- VO3 · Google Flow · Kling
- After Effects · Premiere Pro
- OpenAI · LM Studio
Education
- Master in Applied AI — Las Hespérides (in progress)
- Postgrad Marketing — UADE
- B.A. Image & Sound — UBA
02
Agentic Workflow Architecture
03
JSON Prompt Systems for VO3
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Natural Language Video Editing
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Hybrid LLM Infrastructure
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Custom After Effects Plugin
Get in touch
Let's build
something good.
Open to GenAI Creative Director roles, advisory engagements, and conversations about scaling creative through AI.
Based in Buenos Aires · Remote-first · Previously Amsterdam, Italy, Brasil, Costa Rica